WHO SHOULD THE ARTIST CREATE FOR?

Photo of Emmanuel Obuobi by me

An artist is a person who brings a thing to exist and in a previous episode I explained what qualifies a person as an artist.

If the artist is the person who creates, who then does he create for? Everything has a market or an audience and the artist’s work is no exception.

It is said that the artist should create for himself. Is this right? I think not — I believe the artist must not hoard his work but to share it.

Branding expert, Bernard Kelvin Clive makes it known that — the artist who creates based on the dictates of an audience ceases to be an artist and I believe that to be true.

The audience always want something which is not wrong, but again, if you allow it, you’ll notice the audience also have different opinions about how you should go about your work. And creating for everyone is creating for nobody at all.

For an artist to create for himself he will first have to identify who he is — in terms of self-awareness and from there his true identity and art will originate.

The artist should create for himself or for a purpose higher than himself so he does not hoard his art.

Before things are set to be done, there’s a purpose behind them; to achieve some particular goal. If the artist has no purpose he has no roadmap to guide him on his journey.

“I WANT TO BUY A HOUSE FOR MY MOM”

- LES BROWN

He was born in an abandoned building with his twin brother in a low-income section of Miami known as Liberty City.

His mother gave them up after birth and was adopted by a 38-year-old woman who was a cafeteria attendant. At age 5 he was labelled educable mentally retarded (EMR), held back a downgrade, and referred to as the “dumb twin” by his teachers.

After a difficult 16 years, the life of Les Brown changed when a high school teacher told him something that would alter the course of his life forever. The teacher said, “someone’s opinion of you does not have to become your reality.” After Les told him he was educable mentally retarded.

Maybe I should have stuck to teaching. I might have changed more lives than I can count.

While this moment changed his life, he struggled both financially and professionally for years. But with an unending desire to succeed Lew Brown finally broke through when he was given a chance to go on air as a local DJ.

Once the world heard his message his growth was exponential…

In one of his speaking events, Les said:

My first major goal

was to buy my

mother a home

A man with this kind of story will do everything to buy his mother a home! The reason for wanting success was to be able to buy his mother a home! If you have a similar story to Les, being born in an abandoned building, I bet you’ll also want to buy a home for mommy.

His vision compelled him to become the best at the thing he did. His vision compelled him to sharpen his skills to achieve his goal. He was working not selfishly for himself, but for another, his mother.

Artist, Michael Aboya said:

I believe the humble reason for why you started doing anything should be the same humble reason you continue. Nothing changed, you only get better.

Until you find something worth fighting for you might gain nothing of substance.

So, again, who do you create for? The reason for Brown’s success can be linked to his desire of buying a house for his mom. What is pushing you to create more art? What desire is driving you? Get a pen and a book and write down your vision statement.

Tap on this link to subscribe to my podcast.